How and why to upgrade to https

17/05/2018

To start your site is not enough to come up with a name, choose a design and fill out the information. It is worth considering that for the user first of all the site begins with the address bar, so you need to puzzle how to switch to https.

Whim or need?

The latest versions of browsers immediately give an estimate of the resource by which proxy users make a conclusion whether to stay here. For example, in Google Chrome:

How and why to upgrade to https

The browser signs that it is a reliable resource, the connection with it is protected and it can be trusted with its passwords, email address, etc. Agree, this inspires confidence and does not give cause for concern. This is especially important for online stores when you need to make an online order and enter the bank card number for payment. In the browsers Opera and Firefox in this case is just a green lock. This is an example of use secure connection https, which encrypts all data and prevents unauthorized access, the very “S” to http itself means “secure”. And if the owner has not yet taken care of making his site safe for visitors, then it looks like this:

How and why to switch to https

We are contacted by clients whose websites are still working on http version, which means that this information is still relevant, so you need to know this not only for those who only plan to acquire their site, as well as to owners of existing Internet resources and those who directly is engaged in their creation. It’s better to start new projects right away on https, so as not to load yourself with problems in the future, because The return path will not be.

In short, the essence of the http connection from which it is necessary to refuse is that it is unencrypted and vulnerable, and any bad uncle or novice hacker can open it and see the data that the user sends without suspecting anything. And no one knows what will come to mind to those who get your personal information – blackmail or stealing money from a card.
I want to mention another good reason for moving to the https protocol from Google – the advantage in ranking, that is, the improvement of the positions of such resources in search results. But in any case it needs to be done, because in the near future browsers will simply not support http.

Learning SSL Certificates

It is very important to acquire and use a quality certificate with maximum confidence.
SSL (Secure Socket Layer) – This is an Internet technology that allows you to provide a secure encrypted connection between the site and the browser.
There are 3 types of paid certificates:

  1. Domain Validation – the simplest certificate, confirms only the domain name, is the cheapest and is released automatically and quickly.
  2. Organization Validation – is intended for legal entities, confirms the domain and name of the organization. To obtain it, the state registration is checked and in the whois domain, the information in the yellow pages, and it is also possible to expect a control call to the number indicated in the contact information. Such a certificate is more expensive and it can get a maximum of 10 days.
  3. Extended Validation – these certificates can be attributed to the premium class, they are not only the most expensive, but they are not as easy to obtain as the previous ones. The presence of such a certificate confirms that this company really exists officially and has all the relevant documents. Such a company has the maximum trust of users to its web resource. Issue of such a certificate is carried out 10-14 days. As a result, the name of the organization that received the certificate will be additionally displayed in the address bar. For example:

How and why to switch to https

You can get any certificate through a hosting provider, often it can even be included in the cost of the site hosting, they can also help with the installation. It is important to check that the hosting supports SSL. You can verify that the certificate is installed correctly, for example, on the online service SSL Server Test. It should be remembered that any manipulations with the URLs of the pages lead to temporary (from 1 to several months) declines in the search, so you need to be prepared for this.

How to go from http to https

We give you the instructions for moving to https:

  • It should be performed in accordance with the recommendations of Yandex, which are presented in the help desk “Indexing” – “Moving the site”.
  • The fall of TCI to 0 is a normal phenomenon when moving.
  • We add the main domain and all subdomains on the https protocol to Google Web Console and Yandex Webmaster. If there are any rejected links in the Disavow Tool, you must reload the file with them.
  • In the robots.txt file, specify the Host directive with the https protocol.
  • Create a sitemap.xml with https addresses, and specify in robots.txt a link to the sitemap on the https protocol.
  • It is necessary to double-check that all internal links (pictures, scripts, etc.) work through https or were relative. External links should also work through https.
  • You need to update the links as from your profiles from social. networks, so all affiliate links on https.
  • In webmaster Yandex click MOVE TRANSFER on https.
  • When the mirrors are glued (from 2 weeks to 2 months), the webmaster will see that for https versions most of the pages are in the index, and for http there are not enough, then you need to configure 301 redirects from http versions to https.

At the end of all this shamanism, the site at least gets the long-awaited mark:

How and why to switch to https 4

We hope that after this material you will no longer have doubts and questions about whether you need to switch to https.

The author of the article: rSEO
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